Decathlon Opens 1st ‘City’ Concept Store at Toronto’s Union Station
French Sporting goods retailer Decathlon has opened a new concept store at Union Station in the heart of Downtown Toronto as part of its ongoing Canadian expansion. The 3500 sq. ft. “Decathlon City” location features a smaller footprint than a traditional Decathlon storefront and offers a ‘top-seller selection’ that draws from the 7,000 total products offered by the retailer. “We are very excited to be able to meet downtown Torontonians exactly where they are with this new concept store,” says Bjorn Bosmans, Ontario leader for Decathlon Canada. “It is a great way to introduce our brand to people who live, work or commute in the downtown core.”